Empowering Girls: Sears and Because I Am A Girl

Plan-Canada-Because-I-Am-A-GirlFor me as a consumer, there is nothing better than supporting a company that I know is giving back to their community and world. Volunteering and giving back is close to my heart and something that I feel is very important to share with my children.

As I have written about on here before, I have a particular love for organizations that improve the lives of kids around our world. While there are many incredible causes to be involved with, supporting children and standing up for their rights is the main cause I want to lend my voice to.

I was very happy to hear that Sears has an ongoing partnership with Because I am a Girl. One percent (1%) of all of Sears’ Girl Confidential brand sales go toward the charity! Donations support projects which improve the lives of girls in developing countries and give them equal access to health care, education, protection, independence and an opportunity to participate in society.

Lilly-Bubbles-Spring-2014 As the mother of a daughter, Because I am a Girl is an organization I am quite familiar with. All children deserve a fair chance to thrive in their future. Unfortunately, many young girls around the world do not have that opportunity simply because they are female. I know that we are blessed to live where we do and that my daughter will have no shortage of opportunities ahead of her. However, I want to ensure that she knows that this is not the case for other girls.

Lilly-Smile-Spring-2014For the spring LOOK Sears collaborated with Plan Canada on limited edition t-shirts and totes made in Bangladesh. One hundred percent (100%) of the proceeds of the sales will be given to Because I’m a Girl to be invested back into Bangladesh to provide education and community programs for girls. The shirts are now only $14.97 and the totes are $9.97.

Limited Edition tshirts and totes in support of Because I am a Girl by Sears

I’m going to have to pop into Sears and grab a few of these great tees for Lilly to wear proudly! She may be a mere 3.5 years old, but she is a perceptive little one. I know if I explain the meaning behind the charitable line, ideally, she will think about it every time she wears her new shirt.

Disclosure: I am part of the Sears Mom Ambassador program with Mom Central Canada and I receive special perks as part of my affiliation with this group. The opinions on this blog are my own.

Leave a Reply